Knowledge base · Books & covers

A book is dated by its back cover, not its front

A painted front can belong to any decade a designer chooses to quote. The back cannot: the ISBN, the bar code and the price in the corner are each a fact with a date, and a camera that lingers on a paperback finds them first. This is the research behind the Cover Studio — sizes, spines, the dated furniture of a cover, and the conventions of the series it imitates without copying any of them.

① The one-line version

No book number before 1967, no bar code before the mid-1980s, SBN not ISBN on a British book until 1974, shillings and pence until 15 February 1971, net on a British hardback until 1997, thirteen digits from 2007, the euro from 2002 — and a spine that reads the way its country read.

② The book number and the bars

WhatFromNotes
SBN, nine digits1967 (UK)The Standard Book Number. British books printed the name “SBN” until 1974.
ISBN, ten digits1970ISO 2108. America from about 1968–70; France and Germany from about 1972; Italy and Spain 1973; Greece late 1970s. Before the date for the country, the cover carries no number at all.
Bookland EAN bar codec. 1985 US, c. 1987–88 EuropeThe 978 prefix was agreed about 1980; the American guidelines date from 1985. A bar code on a 1979 paperback is the easiest anachronism there is.
Price add-onwith the barsFive digits beside the bars: a leading 5 is US dollars, 90000 means no price.
ISBN-131 Jan 2007Books of 2005–06 commonly print both forms.

Every number the studio prints is invented, and because an invented number with a correct check digit could belong to a real book, the check digit is deliberately wrong by default. The bars look right to a camera and no till will accept them. The Print panel can turn that off.

③ The price, in the money of the year

④ The spine: how wide, and which way

Width is arithmetic: the page count times the thickness of a leaf of the paper, plus two boards on a hardback. Novel paper runs about 400–450 pages to the inch; pulp is bulkier, war-economy paper thinner, bible paper up to three times thinner. Below about 5 mm a printer leaves the spine blank.

⑤ What a jacket carries, and where

Laid flat, a jacket is flap · back · spine · front · flap. Each panel is the board plus about 3 mm; the flaps widen through the century, from 60–80 mm before the war to 80–100 mm today. The front flap carries the blurb and, from the 1910s, the price in its top corner — which is why second-hand jackets are “price-clipped”. The back flap carries the author and, from mid-century, the author’s photograph and the jacket designer’s credit. The back panel carries praise, the house’s other books, and from the 1980s the bar code.

⑥ Sizes

WhereTrims (height × width)
Britain, before 1970Crown octavo 191 × 127, Demy octavo 222 × 143, Royal octavo 254 × 159 mm; the paperback series size 181 × 111 mm
Britain, metricCrown 186 × 123, Demy 216 × 138, Royal 234 × 156; paperbacks A 178 × 110, B 198 × 129, C 216 × 135 mm
America5½ × 8½, 6 × 9, 6.14 × 9.21 in; the rack paperback 4¼ × 6⅞ in
France, Germanyroughly 14 × 20.5 cm literary, 11 × 18 cm poche; Taschenbuch 12.5 × 19 cm
Italy, Spain, Greece13 × 20, 14 × 21, 15 × 21 and 17 × 24 cm
ComicsAmerica 197 × 267 mm in the Golden Age, 168 × 259 today; the British weekly about 215 × 290; the Franco-Belgian album about 22 × 29.5 cm

⑦ Series conventions — imitated, never copied

Several of the looks a period audience recognises belonged to one house. The studio draws the convention — the layout, the colour logic, the kind of type — with its own names, its own devices and nobody’s trade dress:

⑧ The decade look

Decorated cloth to the 1910s, Art Nouveau from the 1890s; Art Deco jackets between the wars; two-colour economy in the 1940s (paper rationing from 1940, the Book Production War Economy Standard of 1942); painted realism and modernist grids in the fifties and sixties; photography and airbrush in the seventies; foil and embossed author names in the eighties; the soft-focus photograph from the nineties; hand-lettering and big type in the 2010s; the flat “blob” cover after that.

⑨ Type, and two languages that changed

⑩ The other things with covers

⑪ Portugal, the Netherlands, Turkey and Russia

Four markets added in September 2026. Two limits hold in every studio: Turkey starts in 1928, the year the Latin alphabet replaced the Arabic script (an earlier Turkish sheet would be Ottoman, which no studio sets), and Russian before 1918 is spelled by rule — the hard sign on every word ending in a consonant and і before a vowel are placed automatically; the yat (ѣ) cannot be derived from modern spelling and is left as е. Turkish capitals keep their dots: i goes to İ and ı to I, so İSTANBUL, never ISTANBUL.

CountryWhat the studio changes, and when
PortugalISBN group 972; prices in escudos with the cifrão and then euros; the imprint city (Porto, Lisboa).
NetherlandsISBN group 90; guilders then euros.
TurkeyISBN group 975; from 1928; İstanbul with its dot.
RussiaISBN group 5, and only from 1987; the Soviet sheet sizes given as fractions (84×108/32); the imprint city by date — С.-ПЕТЕРБУРГЪ before 1918, Петроград to 1924, then Ленинград; the old orthography before 1918.

⑫ What we could not verify

Now go and print one

Every date on this page is built into the studio: pick a country and a year and it prints only the number, the bars, the price and the spine that year had — and the Checks panel says what an audience could catch.

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