The name and the photograph could be anyone’s. What puts a badge in a decade is how the card was made — typed and sealed, photographed whole, printed on plastic — and what the year could put on it: a code, a stripe, a chip, a lanyard. This is the research behind the ID Card Studio.
A typed paper card with a glued photograph and a stamp across its corner, heat-sealed in a pouch, until about 1990; the Polaroid ID camera, photographing the portrait and the data together, from the late 1960s; dye-sublimation printing on PVC from about 1990; the vertical badge on a lanyard from about 2000; flat design, the first name large and a QR code from the 2010s. ISO 7810 (1985) fixes the size: 85.60 × 53.98 mm with rounded corners. The studio sets every label, title and line of small print in the language of eleven countries — the United Kingdom, the United States, France, Germany, Italy, Spain, Greece (Ελλάδα, in the formal spelling before 1982), Portugal, the Netherlands, Turkey and Russia — with each country’s own way of writing a date and the Soviet пропуск for a works pass.
| Years | What a card could be |
|---|---|
| 1900–1940 | A printed card or a folded booklet, filled in by hand: the library ticket, the club card, the press card issued for curfew passes in the First World War. |
| 1940–1960 | Photo badges clipped or pinned on in war plants, shipyards and film studios: a black-and-white photograph and a number larger than the name. |
| 1950–1990 | Printed in one ink, filled in on a typewriter, the photograph glued on and a rubber stamp or an embossed seal across its corner, heat-sealed in a clear pouch with a margin all round. |
| 1968–1998 | The Polaroid ID camera photographs the portrait and a typed data card side by side on one print, which is trimmed and laminated. Colour instant film arrived in 1963; the cards have its softness and warm cast. |
| 1990–2026 | Direct-to-card dye-sublimation printers put the photograph and the design on white PVC; the holographic overlay, the proximity card and the slot for a lanyard come with them. The badge turns upright on the lanyard from about 2000; flat colour and the big first name from the 2010s. |
| From | Feature |
|---|---|
| 1963 | A colour photograph (Polaroid colour instant film). Before it, black and white. |
| 1972 | Codabar, designed to be printable on impact printers — the library’s code: fourteen digits, a 2 for a borrower, the library’s own number, the borrower’s and a check digit. |
| 1974 / 1981 | Code 39, then the denser Code 128, on staff badges and student cards. |
| late 1980s | The magnetic stripe on campus and staff cards: black for high coercivity, brown for low. Still on almost every campus card in the 2020s. |
| 1990s | Proximity cards for the doors, holographic overlay laminates, contact chips. |
| 2000s | A ghost image — a second, faint copy of the photograph — on higher-security cards. |
| 2010s | A QR code, usually a link for checking the card. |
A crew, a hospital ward or a newsroom needs the same card for every person. The studio takes a list pasted from a spreadsheet (the columns are read by their names in any of the eleven languages), matches photographs to people by file name, numbers the run, and imposes the cards on A4, Letter, A3 or SRA3 — ten ID-1 cards to an A4 page — with bleed, crop marks, and the cut line on its own CutContour plate. The backs are mirrored left to right so a long-edge duplex print lands each back behind its front; for a direct-to-card printer it writes one card a page.
Every organisation, person, address and number is invented; telephones are from the ranges set aside for drama, and web addresses end in .example, which nobody can own. The codes are real symbology: a scanner in shot reads them and gets the card’s invented number. A small line on the back says the card is a film prop and not a valid identity document — leave it on for any badge that could be worn off set.
Every date on this page is built into the studio: pick a country and a year and it offers only the cards, house styles and features that year could have — and the Checks panel says what an audience could catch.
Open the ID Card Studio →