Knowledge base · Signage

A sign is dated by its shape before anyone reads a word of it

Where the message sat — inside the shape, or on a plate hung under it. What colour meant stop. Which triangle stood on its point. And what the plate itself was made of, which is the part a camera sees first. This is the research behind Sign Shop.

① The one-line version

Three reforms did most of the work. In 1965 Britain moved the message from a plate hung under the shape to inside the shape. In 1954 America made the STOP sign red. In 2010 Europe replaced the orange square on a chemical label with a red diamond. Get those three right and a sign reads as the year you want before anybody looks at the lettering.

② Britain: two plates on a post, then one sign

The single most useful thing to know about a British road sign is that before 1965 it was usually two objects. The 1904 patterns gave you a shape — a hollow red triangle for caution, a solid red disc for a prohibition, a hollow white ring for a speed limit — and the message went on a separate rectangular plate bolted underneath it. Worboys put the symbol inside the shape and threw the plate away.

DateWhat the sign physically was
1904
Motor Car Act 1903; Heavy Motor-car Order 1904
Four patterns. Prohibition = solid red disc, 18 in. Speed limit = hollow white ring, 18 in. Caution = hollow red equilateral triangle, 18 in sides, open, with nothing inside it. Other notices = diamond boards. The wording lives on a rectangular plate below the shape.
1921
Maybury Committee, Form 39
Eight standard rectangular warning plates, 12 in × 21 in, with symbols borrowed from continental practice, hung beneath the 1904 open triangle.
1933
Traffic Signs Provisional Regulations 1933
Symbol plates formalised; reflex buttons added for night visibility. Ends the era of signs put up by the motoring clubs in their own liveries.
1934–35The 30 mph built-up limit sign; Belisha beacons — amber globe on a black-and-white striped post.
1950A new No Entry; the inverted triangle within a ring for Major Road Ahead — the first British sign in the give-way family.
1 March 1957
SI 1957/13
Warning symbols redrawn. School changes from the flaming torch of knowledge to a schoolboy and schoolgirl. Crossroads changes from an “X” to a “+”. A hard cut worth knowing if the scene is dated either side of it.
1 January 1965
TSRGD 1964, SI 1964/1857
Worboys. Triangle warns, circle orders, rectangle informs; the symbol goes inside the shape; sentence case replaces capitals; the octagonal STOP replaces the HALT disc and the inverted red-bordered triangle becomes GIVE WAY. Designed by Jock Kinneir and Margaret Calvert. Nothing shot as pre-1965 Britain may carry a Worboys sign.
3 November 1975
SI 1975/1536
Supersedes the Anderson motorway system; the “series of bends” sign is removed.
12 August 1994
SI 1994/1519
White-on-brown tourist signs prescribed; metric supplementary plates allowed on height restrictions; the Guildford Rules implemented. Pre-1964 direction signs had to be gone by 1 January 2005, blue-bordered local direction signs by 1 January 2015.
31 January 2003
SI 2002/3113
Black-on-yellow roadworks signs. Before this they are black on white.
22 April 2016
SI 2016/362
Major overhaul; Scottish Gaelic permitted in Scotland; councils may erect STOP signs without the Secretary of State; dual metric and imperial on height and width restrictions.

Lettering. Transport was designed 1957–63 by Kinneir and Calvert, tested on the Preston By-pass in 1958 and rolled out on the M1 in 1959. New Transport is 2012, by Henrik Kubel with Margaret Calvert — a sign set in New Transport cannot predate 2012.

Street nameplates are not traffic signs in law — no TSRGD control, hence the variation. The Ministry adopted David Kindersley’s alphabet in 1950; that Trajan-derived serif is near-universal on British estates of the 1970s to 1990s. Westminster adopted Misha Black’s Univers-Condensed alphabet in 1967.

③ America: the year the STOP sign turned red

An American STOP sign is black or red on yellow from 1924 to 1954 — not for style, but because fade-resistant red sheeting did not exist. Red with white letters arrives with the 1954 revision, and non-conforming yellow signs were finally cleared by 1966.

EditionWhat changes on the sign
1935 · first MUTCDRegulatory signs are black on white rectangles; STOP is a black-on-yellow octagon; warning is the yellow diamond. The three-colour signal is standardised.
1942 · War EmergencyReflectorised glass beads required in pavement markings. STOP is still yellow.
1948A standard rounded-letter alphabet for all signs — the ancestor of Highway Gothic. The FHWA Series A–F were drawn during the war and published in 1948.
1954STOP becomes white on red. White-on-green adopted for Interstate guide signs. The YIELD sign enters the Manual — as a keystone.
1961Uniform construction-zone signing; the pedestrian signal’s WAIT becomes DON’T WALK.
1971Orange for construction signing. All guide signs white-on-green. YIELD becomes the red-and-white inverted triangle. The Manual states a preference for symbols over words.
1978That preference quietly disappears — word warning signs stay legitimate right through the 1980s, which is the opposite of what most period props assume.
December 2000 · MillenniumLowercase added to every FHWA series; walking-person and upraised-hand symbols become mandatory on new pedestrian signals.
2009Fluorescent yellow-green required for all school-zone warning signs. It was optional from 1998, so an FYG school sign cannot predate 1998.

The give-way. The first one was put up in Tulsa, Oklahoma in 1950 by police officer Clinton Riggs, and it was a keystone. It entered the Manual in 1954 and stayed a keystone until 1971.

Clearview had interim approval from 2 September 2004, which was terminated on 25 January 2016 and reinstated on 28 March 2018. A Clearview guide sign dates a scene to 2004–2016 or after 2018.

What this studio will not draw. The Interstate shield is a registered trademark (Reg. 835,635, issued 19 September 1967). Sign Shop invents its own route series instead, and draws no real transit operator’s device or company mark anywhere.

④ The Vienna Convention, and why Ireland looks American

The conference sat in Vienna from 7 October to 8 November 1968; the Convention opened for signature on 8 November 1968 and entered into force on 6 June 1978. It permits two danger-warning systems, which is why a yellow diamond is not automatically American.

The colloquial three families — triangle warns, circle orders, rectangle informs — are the Convention’s categories A–H in everyday dress. The United States is not a party, which is the root of every MUTCD divergence.

⑤ Greece: the orthography dates the sign

DateWhat it changes
6 July 1974
ΦΕΚ Β´676/74
The first serious Greek signing standard, and the first gazette publication to carry sign diagrams. The Transport typeface, adapted to the Greek alphabet, has been standard since.
1976 / 1982Demotic Greek becomes the official language in 1976; the polytonic system is abolished in 1982. A Greek sign with breathings and circumflexes on it is pre-1982. This is the strongest single dating tell in Greek props of any kind.
18 December 1986Greece accedes to the Vienna Convention.
1987
ΕΛΟΤ 743
The romanisation on bilingual legends changes. “Athinai” reads as pre-1987; “Athina” reads as after. BGN/PCGN was in use until 1996 alongside it.
23 March 1999
Law 2696/1999, ΦΕΚ Α´57
The ΚΟΚ codified. Amended 2018 and 2025.

⑥ Safety signs: four systems, four looks

SystemWhat it looks like, and when
OSHA
29 CFR 1910.145, 1971
Three words and no more: DANGER (red, white and black, in the oval bolt-head panel), CAUTION (yellow with black) and SAFETY INSTRUCTION. There is no WARNING and no NOTICE. A 1970s or 80s American factory sign should carry nothing else.
ANSI Z535
first published June 1991
The header-panel system: DANGER white on red, WARNING black on orange, CAUTION black on yellow, NOTICE white on blue, with the safety alert triangle on the first three. The orange WARNING panel and the blue NOTICE panel are post-1991 objects.
BS 5378 / the 1980 regsThe British house style before 1996 — a different running-man drawing and different arrow conventions from the ISO one.
1 April 1996
SI 1996/341
The Health and Safety (Safety Signs and Signals) Regulations 1996 revoke the 1980 Regulations outright and bring in the Directive 92/58/EEC colour code. A British workplace sign set changes visibly on this date.
ISO 7010
2003; registered signs 2011; BS EN from 2012
P prohibition (red circle, diagonal bar), M mandatory (solid blue circle), W warning (yellow triangle, rounded corners), E safe condition (green), F fire equipment (red). In a British interior the ISO look is post-2012 in practice.

The running man was designed by Yukio Ota in 1979, submitted to ISO in 1980 and adopted internationally in 1985. In an American interior it is an anachronism before the mid-2000s — the American norm is the word EXIT, and New York only began mandating the pictogram on high-rise fire doors in 2006.

The radiation trefoil was drawn at Berkeley in 1946, originally magenta on blue; the yellow field came later, and it was formalised as ISO 361 in 1974. The red ISO 21482 symbol — trefoil, skull and running figure — is 2007 or later, always. The biohazard symbol was designed by Charles Baldwin at Dow in 1966, published in Science in 1967 and made an ISO standard in 1986.

NFPA 704, the fire diamond, comes out of a 1959 incident in Charlotte and dates to 1960–61. Blue left is health, red top is flammability, yellow right is reactivity, white bottom is the special hazard — OX, a barred W, or SA.

⑦ The orange square and the red diamond

The clearest date on any chemical label in Europe. Directive 67/548/EEC gave a black symbol on an orange-yellow square with a letter code — E, O, F, T, C, Xn, Xi, N. CLP replaced it with the red-bordered white diamond.

DateWhat is on the bottle
29 June 1967 – 2010Orange square, black symbol, letter code.
1 December 2010Substances must be labelled to CLP — the red diamond arrives.
1 June 2015Mixtures follow. The old Directive ceases 31 May 2015.
1 June 2017Sell-through ends — stock in the old livery could legitimately sit on a shelf until this date, which is a gift to a set dresser.
26 March 2012 · USOSHA HazCom aligns with GHS; full compliance for manufacturers 1 June 2015.

Hazchem. The Emergency Action Code was devised by Charles Clisby of the London Fire Brigade after the Dudgeon’s Wharf disaster of 17 July 1969, developed by early 1973 and made mandatory in 1981. The British plate is 400 × 300 mm: EAC top left, UN number under it, emergency telephone number lower left, hazard diamond top right, consignor bottom right. The plain orange ADR plate — hazard identification number over UN number — takes over on international traffic through the 2004 and 2009 regulations.

⑧ What is on a British wall

ObjectWhen it is right
Abstract of the Factories ActPosted at the principal entrance from 1901 to the mid-1970s, with the district inspector’s name on it. Repealed away after HSWA 1974.
Fire certificate1971–2006. The Fire Precautions Act 1971 required one; the Regulatory Reform (Fire Safety) Order 2005, in force 1 October 2006, abolished it.
Employers’ liability certificate1 January 1972 onward. From 2008 it may be held electronically, so it starts leaving walls.
Health and Safety Law poster1989, then the 1999 version with fill-in address boxes, then the 2009 redesign. A poster with write-in boxes is pre-2009; anything still up after 5 April 2014 is the 2009 design.
No-smoking sign, EnglandThe A5 sign with the exact sentence “No smoking. It is against the law to smoke in these premises.” is a 1 July 2007 – 1 October 2012 object. After that, one legible sign, no prescribed wording. Scotland 26 March 2006, Wales 2 April 2007, Northern Ireland 30 April 2007.
Fire action noticeNo prescribed wording has ever existed. Date it on the running-man drawing and on whether it says “Dial 999” or “Dial 999 or 112”.

Hospitals. HTM 65 (1984) prescribed brown and white — that palette is the single best dating tell for a British hospital corridor of the 1980s and early 90s. The NHS identity of 1999 brings blue (Pantone 300) and Frutiger, and the Wayfinding guidance of 1999, second edition 2005, supersedes HTM 65. So a corridor turns from brown to blue across 1999–2005.

⑨ The plate itself

The part a camera notices first, and the part most prop signage gets wrong by printing everything on the same flat vinyl.

Sign Shop draws all of this at the size it is on the real plate, which is the right way round: weather that only shows when you print is weather that survives a close-up.

⑩ The money on the ticket

A price is a date stamp, and it is the one prop departments hand out without thinking. Three separate things can be wrong about “£16.99” on a 1932 card: the notation, the currency, and the amount.

DateWhat a shop ticket says
to 14 February 1971 · UK£sd. 240 pence to the pound, twelve to the shilling. Written 19/11, 1/6, and 1/– where the dash means nought pence. Cheap goods are priced to the halfpenny: 6½d. Sums over a pound were often written entirely in shillings — 98/– for £4 18s.
15 February 1971Decimal Day. The pound keeps its value and is redivided into 100 new pence. The dual-pricing order flips on the day: before it, pre-decimal first with the new money in brackets — 1s (5p); after it, decimal first with the old in brackets — 5p (1s). That flip is the most precise dating detail available on a British shop prop.
1 January 2002 · GreeceDrachma to euro, at the fixed rate of 340.75 drachmas to one euro. A Greek shelf ticket with a euro sign on it cannot be older than 2002 — and a 1966 ticket should read in hundreds of drachmas, not in single units of anything.
Eurozone conventionThe symbol goes after the figure with a comma for the decimal — 2,40 € — where Britain and America put it before with a full stop.
Unit pricingComes into British, EU and North American practice through the early 1970s. A price-per-kilo line under the price is the visual signature of a modern shelf edge.

And the amount. Sign Shop scales every figure through a retail price index, so the money on the ticket is money of its own year: a tin of peaches is 8½d in 1930 and £2.40 in 2026. The index is approximate on purpose — it is there so the ticket reads right on camera, not so anyone can settle an argument about 1947.

⑪ How the name got onto the shopfront

The letterform dates a fascia, but the finish is most of what the camera sees, and it has its own dates.

FinishYears, and what it looks like
Gilded and shadedGold leaf on the inside of the glass or on a painted board, with a hard drop shadow to lift it. The Victorian and Edwardian default; the trade never entirely died, and hand lettering came back after 2012.
Vitreous enamelc.1880–1950. Powdered glass fused onto rolled iron, one firing per colour, the design laid in by stencil. Killed off around the war by cost and by the demand for metal. Chips to bare iron from the fixing holes outward.
Painted timberAny year. A flat ground, a keyline, a signwriter.
NeonGeorges Claude shows it at the Paris Motor Show in December 1910; the first sold signs are 1923. Pure neon glows red-orange and nothing else — every other colour needs the phosphor-coated tubing Jacques Risler patented in 1926. Nearly 2,000 neon shops in America by 1940.
Internally lit boxAn acrylic face in an aluminium tray. The post-war shopfront.
Cut vinyl on panelPlotter-cut film from the 1980s — and the reason hand lettering nearly disappeared for twenty years.

⑫ The station sign has three lives

EraThe object
to the mid 1960sVitreous enamel on a dark ground, capitals, a white keyline held in from the edge, bolt holes at the corners. The long version is the running-in board, placed so it is read as the train runs in, with the neighbouring stations smaller either side. British station names were removed or obscured 1939–45 to deny the location to an invader.
1965 onwardThe corporate-identity panel: one grotesque, one size, initial cap and lowercase, the operator’s device at the left, slide-in strips in an aluminium extrusion. British Rail’s Rail Alphabet of 1965, by Kinneir and Calvert, was also adopted by the NHS, the airports authority and the National Coal Board — which is why a hospital corridor of that era is, typographically, a railway.
from the mid 1990sPrivatisation: one railway becomes a hundred and twenty-five companies, and every one of them picks its own colour and its own typeface.

Bus stop flags. No pictogram before the fifties — an enamel plate with the words in capitals. Route numbers move into boxes after the war, because that is how a passenger reads four of them at forty yards. British deregulation on 26 October 1986 puts several operators’ strips on one pole with nobody responsible for the whole thing. A stop code printed small at the foot, for texting, is a 2000s object.

Line diagrams. Harry Beck’s 1931 diagram, issued to the public in 1933, drew interchanges as diamonds and ordinary stops as ticks. Hutchison made interchanges black circles in 1960; Garbutt restored the curves and settled on the open circle in 1964, which is what nearly everyone has used since.

⑬ What marks a station, country by country

Almost every device a passenger actually sees is a registered trade mark, so none of them is drawn. What a prop needs is not the mark but the convention: which letter a country puts on a metro entrance, what shape it sits in, from what year — and, for the countries whose stops carry words and no device at all, the words.

Recolouring is not a way round it

Transport for London’s own supplier guidance says the circle and bar is a registered trade mark under the Trade Marks Act 1994, that permission has to be applied for, that TfL supplies the artwork, that only names TfL already uses may appear in the bar — and, the sentence that matters here, that changing the colours does not remove the protection. A roundel painted green with an invented name in the bar is still the roundel. The double arrow is the same story from the other end: Gerry Barney at the Design Research Unit drew it in 1965, and the registration passed to the Secretary of State for Transport at privatisation. The German S-Bahn mark was registered at the Deutsches Patent- und Markenamt in 1980 and belongs to Deutsche Bahn AG.

CountryWhat the passenger sees, and from when
United KingdomNothing that can be drawn. A British station is identified by its nameboard, which is the thing to reproduce. The roundel and the double arrow are both out, at any colour.
DeutschlandThe stop sign is the dateable object, and it is a traffic sign rather than a company’s mark, so it can be drawn as itself. Before 28 July 1939 there was no national standard at all — a plain board reading Haltestelle der Straßenbahn or Kraftwagenhaltestelle. The Reichsverkehrsminister’s standard of that date gives the tram a round yellow disc with a green rim and a green H, 35 or 45 cm across, and the bus a flag-shaped sign with a round head. From 1953 to 1970 the stop was governed by BOStrab and BOKraft, not the StVO. Stop signs entered the StVO catalogue for the first time with the StVO 1970, in force 1 March 1971: Zeichen 224, a green H in a green circle on a yellow square. The 6. Verordnung of 21 July 1983 merged the separate tram and bus signs into one. So: round before March 1971, square after it.

The S-Bahn mark is Fritz Rosen’s, introduced 1 December 1930 for 800 Reichsmark and originally a rectangular shape carrying the word Bahn; the white S in a green circle arrived with the Nord-Süd-S-Bahn on 28 July 1936. It is DB’s registered mark and is not drawn.
FranceFirst line 19 July 1900, during the Exposition Universelle. Guimard’s entrances, 1900–1913, carry the word MÉTROPOLITAIN and an orange globe; later stone and metal balustrades carry MÉTRO under a spherical lamp; the bare M is the ordinary marking since the war, which is as tight as the record gets.
ItaliaRome’s Linea B, 9 February 1955; Milan’s Linea 1, 1 November 1964, signed by Bob Noorda with Franco Albini — Compasso d’Oro 1964. Milan’s entrance mark is a white M on a red square. A metropolitana in an Italian scene set before 1955 is wrong.
EspañaMadrid inaugurated by Alfonso XIII on 17 October 1919; Barcelona’s Gran Metro 30 December 1924. The Spanish convention is a lozenge rather than a circle — Madrid’s rombo is described as a diamond substituted for the London circle, keeping red, white and blue, with lettering across it. That is the operator’s device: the studio draws a plain lozenge in its own colour and puts no lettering across it.
United StatesBoston’s T in a circle, from the rebranding by Cambridge Seven Associates. The year is not a guess at the mark: the MBTA itself was created on 3 August 1964, taking over from the MTA, so 1964 is the earliest the T could exist rather than the date it was adopted, which no source gives. The line colours are firm — assigned 26 August 1965.

Washington opened 27 March 1976 with a graphics standard by Massimo Vignelli at Unimark International, the M pylon among it — and the standard is six years older than the railway: the WMATA Manual of Graphic Standards is dated 1970. A station sign starts at the opening because that is when there was a station; a hoarding or a construction sign of the early seventies could carry the pylon.
ΕλλάδαThis is the one most often got wrong, because a British roundel is the first thing that comes to hand and Greece has never had one.

Ο ηλεκτρικός wears no device: it wears a name board. The Athens–Piraeus line was electrified in 1904; the Hellenic Electric Railways (ΗΣΑΠ) ran it from 1 January 1976 until 17 June 2011, when it was absorbed into ΣΤΑΣΥ and the line became Line 1 of the Metro.

Το μετρό — Lines 2 and 3 opened 28 January 2000. A metro Μ in a scene set before 2000 is an anachronism; before it there is only the electric railway and its name board.

Το τραμ — the modern Athens network opened 19 July 2004, weeks before the Olympics. Τραμ Α.Ε. was founded March 2001 and absorbed into ΣΤΑΣΥ in 2011.

Τα ΚΤΕΛ — Κοινά Ταμεία Εισπράξεων Λεωφορείων, created by Law 2119/1952, one to a prefecture; reorganised by Legislative Decree 102/1973; turned into ανώνυμες εταιρείες by Law 2963/2001, which is why an Α.Ε. on the end of the company line dates the sign after 2001. No common national emblem was found in any source: each ΚΤΕΛ writes its name in letters. The correct signage is lexical — ΣΤΑΘΜΟΣ ΥΠΕΡΑΣΤΙΚΩΝ ΛΕΩΦΟΡΕΙΩΝ, ΠΡΑΚΤΟΡΕΙΟ, ΑΦΕΤΗΡΙΑ, ΣΤΑΣΗ, and the company as ΥΠΕΡΑΣΤΙΚΟ ΚΤΕΛ Ν. […] Α.Ε.

Ο ΟΑΣΑ was founded 22 December 1993; ΟΣΥ and ΣΤΑΣΥ were formed in March 2011. The stop reads ΣΤΑΣΙΣ in katharevousa and ΣΤΑΣΗ after the 1982 reform — and Greek capitals carry no tonos, which is the fastest way to spot a sign set by someone who does not read Greek.

⑭ The pictogram dates the board

A public pictogram vocabulary is a 1970s invention. Before it, a station board spells the words out.

DateWhat is on the board
to about 1968Words, not pictures. WAY OUT, LADIES, GENTLEMEN, LEFT LUGGAGE, REFRESHMENTS, ENQUIRIES, spelled out in capitals, with a drawn arrow — triangular head, tapered shaft, frequently inconsistent from board to board. Enamel, painted wood, or cast letters on a painted ground.
1972Otl Aicher’s Munich Olympic set, built on a grid and drawing on Masaru Katsumie’s Tokyo 1964 iconography.
November 197434 AIGA/DOT symbols, designed by Roger Cook and Don Shanosky for the US Department of Transportation. Black on a white symbol field in a square with rounded corners. A US government work, and therefore public domain.
197916 more, total 50: cashier, coat check, escalator, stairs, nursery, drinking fountain, waiting room, barber, flight information, no dogs, exit, fire extinguisher, litter.
October 1980ISO 7001 first published. Now 177 symbols in seven categories, and it specifies no colours at all — only contrast. Prohibition in ISO 7001 uses a red slash, not the ISO 3864 roundel, which is a real visual difference between a wayfinding sign and a safety sign.

The international access symbol is Susanne Koefoed’s, 1968. A board cannot offer step-free access with a wheelchair symbol before anyone had drawn one.

⑮ Two more things that date themselves

ObjectWhat the year does to it
The radiation trefoilDoodled at the Berkeley Radiation Laboratory in 1946 and issued magenta on blue — the magenta (Martin Senour Roman Violet No. 2225) was chosen because it was expensive and would appear on nothing else in the building. ISO R.361 of 1963 and ANSI of 1969 put it black on yellow. The geometry is fixed: a central disc of radius r, three blades from 1.5r to 5r, 60° of blade and 60° of gap. 2007: ISO 21482 adds the red supplementary symbol for sealed sources — trefoil, skull and running figure.
Fire extinguishersA British body was coloured all over to say what was in it — signal red water, cream foam, French blue dry powder, black carbon dioxide, emerald green halon — until BS EN 3 in 1997 made every body red with a colour patch of 5–10% of the surface. A solid cream cylinder in shot is pre-1997 Britain and nothing else. Halon was phased out afterwards, so a green body is doubly period. America has no colour standard at all and relies on pictograms.

⑯ Four more countries, and what gives each away

One tell per country is usually enough. These are the ones that cost nothing to get right and are unmistakable when they are wrong.

The tellGermany · France · Italy · Spain
The octagonGermany: HALT from 1 Nov 1938 to the Vienna StVO of 1971, then STOP — and before 1938 there is no stop sign at all: the 1934–38 catalogue has only Vorfahrtrecht auf der Hauptstraße achten!, and the only “Halt” in the book is the plate at a level crossing or a customs post, so a 1936 German octagon is an anachronism.  France: STOP — France uses the English word, on sign AB4.  Italy: STOP.  Spain: STOP (R‑2), and never PARE, which is Latin American.
The give-way
triangle
Germany: bare — Bild 30 Vorfahrt achten!, then Zeichen 205.  France: bare; the words CÉDEZ LE PASSAGE go on the advance panel AB3a and not in the triangle.  Italy: worded in the period forms — DARE LA PRECEDENZA inside the shape.  Spain: worded — CEDA EL PASO printed inside the triangle, which nobody else in Europe does and which identifies a Spanish junction on its own.
Route prefixGermany: A Autobahn, B federal — numbered unbroken from the Reichsstraßen of 1934 and simply relettered R → B on 24 May 1949 — and L for Land roads; the DDR used F, redesignated B on 3 Oct 1990.  France: A, N, D; a road that is a D today can legitimately carry an N cartouche in a 1975 scene and cannot in a 2010 one.  Italy: A and SS — and every SS has a name as well as a number, so “SS 12” is half a legend; most became SR or SP from 2001, so a post‑2001 sign can carry almost any regional prefix and a pre‑2001 one must say SS.  Spain: A and AP, and the six radial roads from Madrid in Roman numerals, N‑I to N‑VI, which nothing else in Europe does.
One-wayGermany: EINBAHNSTRASSE on the older white plate — and ß becomes SS in all caps, which is the one German letter a dresser gets asked about.  France: SENS UNIQUE on a rectangular plate, everywhere, alongside the blue arrow C12.  Italy: SENSO UNICO on the older signs; the wording was dropped in the newer designs, which makes it a clean era marker.  Spain: DIRECCIÓN ÚNICA or SENTIDO ÚNICO.
Roadworks
extent plate
auf 800 m · sur 800 m · per 800 m · PRÓXIMOS 800 m — and the distance is in metres, rounded to the fifty. No authority has ever signed 774 of anything.
Street plateGermany: blue with white lettering, mixed case — never capitals, which would also destroy the ß.  France: the blue enamel plate with a white bevel and white lettering.  Italy: blue and white, or older marble and black.  Spain: often a glazed tile, blue on white.

⑰ The money is not just the symbol

A price ticket with the right currency name and the wrong order of magnitude is worse than one with no currency at all, because it looks researched.

UnitThe break, and what it does to the figure
Reichsmark → DM20 June 1948. A pre-war German ticket reads RM. The currency reform cut cash and savings ten to one, but prices and wages went over at 1:1, so the figure on a 1947 ticket and a 1949 ticket is about the same and only the name changes. A 1936 ticket that says DM is the same class of error as a pre-decimal British one that says £1.20.
Ancien franc → NF1 January 1960, and the new franc is worth a hundred old ones. A 1955 tin of peaches is 130 F, not 1,30 F — three figures where you expect two. For the first few years the tickets wrote NF to say which franc they meant, which makes NF an object good for about 1960 to 1962 and no longer.
Drachma1 May 1954: a thousand old drachmas to one new. A pre-1954 Greek price runs in thousands.
Lira and pesetaNo revaluation, which is itself the tell: a lira price runs in thousands and a peseta price in hundreds right up to 2001, so an Italian or Spanish shelf ticket of 1995 looks nothing like a euro one — while a Deutsche Mark ticket is about twice a euro and reads almost the same. That is why the euro changeover is invisible on a German shelf and obvious on an Italian one.
The euroCash from 1 January 2002. Dual pricing either side of it. The continental decimal is a comma and the thousands separator a full stop — the other way round from Britain and America, and a bottle is 2,5 l and not 2.5 l.

⑱ The notice on the wall, and the regime behind it

The statutory poster is the most national object in any interior, because it exists for one reason: a statute says it must be on the wall. It is also the cheapest way to place a set.

 The poster, and the safety-sign regime behind it
GermanyAushangpflichtige Gesetze — the laws that must be displayed. The Arbeitszeitordnung of 1938 heads the list until the Arbeitszeitgesetz of 6 June 1994 replaces it; the Arbeitsschutzgesetz follows in 1996.
Regime: Unfallverhütungsvorschriften → DIN 4844 → ASR A1.3 of 2007 → its 2013 restatement, which is the one that adopts ISO 7010. LEBENSGEFAHR and ACHTUNG are the pre-war words, not GEFAHR.
FranceAffichage obligatoire under the Code du travail: collective hours, the applicable convention collective, the inspection du travail, the service de santé au travail. Before it, the règlement intérieur under the loi du 12 juin 1893.
Regime: 1893 → arrêté du 4 novembre 1993 implementing 92/58/EEC → NF EN ISO 7010. DANGER DE MORT is the old enamel plate.
ItalyAn estratto delle norme antinfortunistiche under D.P.R. 27 aprile 1955, n. 547, then the notice under D.Lgs. 626/1994, then D.Lgs. 9 aprile 2008, n. 81.
Regime: D.P.R. 547/1955 → D.Lgs. 493/1996 → D.Lgs. 81/2008 with ISO 7010. PERICOLO DI MORTE is the old plate.
SpainThe Ordenanza General de Seguridad e Higiene en el Trabajo, the order of 9 March 1971, then the notice under the Ley 31/1995 — with the calendario laboral that art. 34.6 of the Estatuto de los Trabajadores requires to be posted.
Regime: Ordenanza General 1971 → RD 485/1997 → UNE EN ISO 7010. PELIGRO DE MUERTE is the old plate.

And on a chemical label the sentences are not descriptions: the R and S phrases of Directive 67/548/EEC and the H and P statements of Regulation 1272/2008 are legally prescribed, with an official text in every language of the Union. R11 is Leichtentzündlich in German and Facilement inflammable in French and nothing else; the code is the same in every language, which is the whole point of having a code. Several P-statements were reworded by the twelfth ATP, Regulation (EU) 2019/521, in force 17 October 2020 — so a label of 2015 and a label of 2025 do not read identically even in the same language.

⑲ The alphabet, which is read before anything else

Shape, colour and legend can all be right and the sign still be wrong, because the letterforms are the first thing an audience reads and the last thing anyone can fix afterwards. Almost every country letters its signs in an alphabet drawn for the purpose, and half of Europe is lettered in the same one.

 The alphabet, and what dates it
BritainTransport, Jock Kinneir and Margaret Calvert, 1963, in exactly two weights and no more: Medium for light text on a dark ground and Heavy for dark text on a light one. That is not a stylistic choice — it is what the two cuts are for, and a legend set in the wrong one reads as a reproduction. Motorway route numbers are set in a different alphabet again, Motorway, in a Permanent cut for white on blue and a heavier Temporary cut for black on yellow roadworks signing. Before Worboys the signs are lettered in a condensed grotesque, in capitals.
AmericaThe FHWA Standard Alphabets for Highway Signs — Highway Gothic in the trade. Drafted by the Public Roads Administration during the war and trialled on the Pentagon approaches in 1942, published 1948, reprinted 1952, revised 1966, 1977 and 2000. Series A was dropped for poor legibility at speed; B, C and D carry route numbers, street names and small legends, E and F the larger ones. Series E Modified, drawn 1949–50 for button-reflector signs, became the mixed-case face of every freeway guide sign through the 1958 AASHTO Interstate signing manual — so a green guide sign in capitals is pre-1958, and one in mixed case is not. The rule an American sign shop follows is to drop to a narrower series before reducing the letter height. And Clearview: interim approval 2004, rescinded 2016, reinstated by Congress in 2018 and optional ever since — a twelve-year window, and the only thing in American signing that dates itself that precisely.
GermanyDIN 1451, Mittelschrift and the condensed Engschrift. The standard is of 1931 and German signs have never been lettered in anything else, which is why German signage looks consistent across ninety years in a way no other country's does.
FranceCaractères, in four cuts. L1 and L2 are capitals-only and upright — L1 black on white for local targets, L2 lighter and more widely spaced for distant ones, white on blue for autoroutes and green for routes nationales. L4 is italic with lowercase, for facilities, and L5 is Frutiger-derived for the lowest-priority signing. So an italic lowercase legend on a French sign is telling you it is not a destination.
ItalyAlfabeto Normale, which is a bolder variant of Transport, and Alfabeto Stretto, which is Normale condensed.
SpainCarretera Convencional, derived from Transport, with Autopista on the motorways.
GreeceTwo alphabets in one country: Transport on everything that is not a motorway — there is a Greek cut of Transport Medium — and DIN 1451 on the motorways. A Greek motorway gantry and a Greek village fingerpost in the same shot are lettered differently, and nobody else does that.

The telephone number, which is not a typographic question

A prop with a working telephone number on it is not a small mistake. People dial what they see. So every number this workshop prints is one of two things: inside a range a regulator has reserved for drama, or in a format the national plan no longer has, so that dialling it is not merely unanswered but impossible.

The second does most of the work, and it is free: a 1935 London number is ASHGATE 4471 and no British number has been reachable by letters since all-figure numbering in 1966. A Greek number before 2002 begins (01), and 01 stopped being a Greek area code when the leading nought became a two. A German number before 1970 is four figures with no Vorwahl, and every German number has been lengthened and re-coded since. The era protects itself.

WhoWhat is reserved
OfcomGeographic 496 0xxx on 0113, 0114, 0115, 0116, 0117, 0118, 0121, 0131, 0141, 0151 and 0161 — but 498 0xxx on Tyneside 0191, which is the detail that turns a reserved number into somebody’s landline. London 020 7946 0xxx, no-area 01632 960xxx, UK-wide 03069 990xxx, mobile 07700 900xxx, freephone 0808 157 0xxx, premium 0909 879 0xxx.
NANPA555-0100 to 555-0199 in every area code, formalised in the 555 NXX Assignment Guidelines of 1994. It was only a convention before that — from about 1960, and KLondike 5 before it, which spells 555 on the dial. In 2016 the Industry Numbering Committee returned most of 555 to inventory and 555-01xx survived, which is why 555-1212 is a real number — directory assistance — and why this workshop never prints a bare 555 line number.
ARCEPSix blocks of ten thousand, by décision 2018-0881 of 24 July 2018: 01 99 00, 02 61 91, 03 53 01, 04 65 71, 05 36 49 and mobile 06 39 98. There is no 07 fiction range. They may neither call nor be called.
BundesnetzagenturMitteilung 148/2021 of 14 April 2021. Fixed: Berlin (030) 23125 xxx, Hamburg (040) 66969 xxx, Frankfurt (069) 90009 xxx, Köln (0221) 4710 xxx, München (089) 99998 xxx. Mobile is not a block: the operators gave ten individual numbers and nothing else in those prefixes is reserved. An earlier version of this workshop generated 0152 288xxxxx in the belief that it was a block. It is not one, and every one of those was somebody’s live mobile.
ACMA(0X) 5550 xxxx and (0X) 7010 xxxx per region — and, again, about thirty individual mobile numbers rather than a block, so 0491 570 xxx generically is not safe.
Italy, Spain, GreeceNothing. AGCOM’s plan (delibera 8/15/CIR) sets numbers aside for emergency, public-utility and harmonised social services and for nothing else; EETT’s national plan has no drama provision; no CNMC instrument could be found. For those three the studio prints a number that is right for the year and says in the checks panel that it is not guaranteed unassigned — because implying a protection that does not exist is worse than saying there is none. Before the reforms the era still protects: pre-2002 Greek, pre-1998 Spanish and pre-1990 Italian numbers are all in formats the plans have left.

Settled on the second pass. The ARCEP digit strings are corroborated three times now, and the décision’s own annexe names the article that holds them — 2.5.12, Numéros pour œuvres audiovisuelles. And the German word has a dated anchor at each end at last: Heinrich von Stephan introduced Fernsprecher on 19 November 1877, and the Deutsche Bundespost’s own Fernsprechbuch first appeared under the title Telefonbuch in 1983. The studio’s break used to be at 1960 and was invented; it is now at the year the Post itself gave the word up. What is still not dated is the letterhead practice — Fernruf, Fernsprecher and Ruf are all attested on printed matter and nothing distinguishes them by year, so the file uses one break at a sourced date rather than three at invented ones.

What we still could not verify. When Britain first reserved the drama ranges. Ofcom’s guidance is dated 1 March 2019 and revised 11 May 2023, which is the page and not the scheme — 01632 and 020 7946 0 were in British drama long before, and Ofcom itself only exists from 2003. Six attempts, no Oftel-era instrument. And whether Spain has ever reserved anything: searched again in Spanish for a CNMC instrument, and nothing, which makes the negative twice-tested and about as firm as a negative gets. Both are open questions in the Archive rather than footnotes here, so that somebody who knows can close them.

And two ranges this workshop knew and did not use. Ofcom reserves 028 9649 6xxx for Northern Ireland, 029 2018 0xxx for Cardiff and 03069 990xxx UK-wide; all three were written in the module’s own header and none of them was in the table it generates from. Nothing unsafe was ever printed — a Belfast scene simply got a Leeds number, which on a shopfront is its own kind of wrong.

Narrow before small — and the italic that means “not a destination”

Two of the rules in the table above are rules the studio now follows rather than rules it merely describes.

Narrow before small. DIN 1451 has Engschrift and the Alfabeto has Stretto for one purpose: a long name on a standard blank. So a column of place names that will not fit is set twice — once in the running cut, once in the condensed — and whichever gives the bigger letter wins, by a margin, because condensing for two per cent is a change of alphabet for nothing. Britain, Spain and Greece have no condensed cut of Transport and reduce the letter height instead, which is what they actually do, so their long signs stay small on purpose.

The rule this replaced took the condensed cut only if it let every name fit at full size — which is a test of whether the column needs help at all. One long name and it failed, and the whole column shrank instead: the one outcome Engschrift and Stretto exist to prevent.

The French italic. Caractères L4 is italic with lowercase and it is for facilities — l’aéroport, la gare S.N.C.F., le centre hospitalier, la zone industrielle — while destinations stay in upright capitals. So a French direction sign from the Arrêté of 1967 lists its towns upright and the facility under them in italic lower case, and a French sign with every line upright is the same kind of mistake as a Worboys sign in 1962. The facility is set in Fira Sans italic rather than in the regime’s own face, because that is the one grotesque in the file with a real italic cut and a browser-slanted upright on a road sign looks exactly like what it is.

And the narrow cut is not a nicety. DIN 1451 has Mittelschrift and Engschrift; Italy's Alfabeto has Normale and Stretto. Engschrift exists for one job — a long place name on a standard blank — so a German or Italian legend that will not fit is set narrower, not smaller, and a German sign with a nine-syllable town on it in shrunken Mittelschrift is wrong twice over. It is the same rule an American sign shop follows when it drops from Series E Modified to E to D before it touches the letter height. Britain, Spain and Greece have no condensed cut of Transport and do reduce the height, which is why their long legends look different. Spain’s Carretera Convencional has no variants at all — Autopista, the motorway face, was abolished in 2015 and left it doing everything — and there is only a Medium cut of Transport Greek.

And the exception, which is Greek. Greece letters its motorways in DIN 1451, and DIN is the one European alphabet whose whole point is that it has Engschrift. So a Greek motorway gantry narrows before it shrinks exactly as a German one does, while a Greek village fingerpost a mile away, set in Transport, has nothing to narrow to and goes on reducing its letter height. One country, two alphabets, two different answers to a long name — and both of them correct.

The two French cuts are the same drawing. Caractères L1 and L2 are one design: L2 is L1 lighter and more widely spaced, and the ground decides which — L1 black on white for a local target, L2 white on the blue of an autoroute or the green of a route nationale for a distant one. So the spacing on a French direction sign tells you whether the place is near or far, which nothing else in Europe does. L4, the italic cut with lowercase, is for facilities rather than destinations; an italic lowercase legend on a French sign is telling you it is not a place.

Which means four of the seven want the same alphabet. Transport letters Britain, Italy (bolder), Spain (derived) and Greece (non-motorway), and DIN letters Germany, the French capitals and the Greek motorways. Get those two and you have lettered most of Europe.

What this studio uses, and the real Transport is in it. The American alphabets are the standard’s own: all six FHWA series are US federal work and are drawn here from published outlines, which is also why an American legend is fitted by dropping to a narrower series rather than by shrinking the type. Transport, Motorway and the pre-Worboys alphabet are the genuine Crown Copyright files, licensed under the Open Government Licence v1.0 — so Britain, Italy (the bolder Alfabeto Normale), Spain (the derived Carretera Convencional) and Greece are all lettered in real Transport, and a British motorway route number is set in real Motorway. Three things are worth knowing about them. There is only a Medium cut of Transport Greek, so a Greek legend that wants Heavy gets Medium — the right alphabet slightly too light, which is much the better error. Old Road Sign has no lowercase at all, and that is the alphabet rather than the digitisation: the pre-Worboys Ministry letters were capitals only, and lower case on a British road sign is Kinneir’s. It carries twenty-six blank glyphs where the lowercase would be, which a browser will cheerfully draw as empty space, so they are dropped from the subset and nothing stands in for them — a pre-Worboys legend is set in capitals, distances and roadworks plate included. And DIN is still stood in for by Gidole, a single-cut open face that is DIN in skeleton and proportion but not a revival — Germany, the French capitals and the Greek motorways.

Anderson, not Worboys — the seven years when Britain had two systems at once. The Anderson committee reported in 1957 and the first motorway signs went up with the Preston By-pass in 1958: white on blue, Kinneir and Calvert’s Transport and Motorway, and mixed case — seven years before Worboys put the same lettering on every other road. So between 1958 and 1964 a British motorway sign and a British A-road sign a mile apart are in different alphabets and different cases, and both are right. It is the single most useful thing to know about dressing a British road scene in that decade, and the studio draws it: pick a motorway before 1965 and the legend changes with the colour.

What this studio uses: the American alphabets are the real thing — all six series are US federal work and are drawn here from the standard's own outlines, which is also why an American legend is fitted by dropping a series rather than by shrinking the type. Fira Sans stays behind Transport in the stack, clamped to the same two weights, for anything the Crown files do not carry — an accent outside Latin-1, or a Greek Heavy.

⑳ Portugal, the Netherlands, Turkey and Russia

Four markets added in September 2026. Two limits hold in every studio: Turkey starts in 1928, the year the Latin alphabet replaced the Arabic script (an earlier Turkish sheet would be Ottoman, which no studio sets), and Russian before 1918 is spelled by rule — the hard sign on every word ending in a consonant and і before a vowel are placed automatically; the yat (ѣ) cannot be derived from modern spelling and is left as е. Turkish capitals keep their dots: i goes to İ and ı to I, so İSTANBUL, never ISTANBUL.

CountryWhat the studio changes, and when
PortugalRegimes of 1930, 1954 and 1998; street plates and directions in Portuguese; prices in réis, cifrão escudos, euros.
NetherlandsThe ANWB signs, the 1966 and 1990 regimes; the blue of Dutch directional signs; guilders to 2001.
TurkeyFrom 1928; the 1953 and 1983 regimes (the triangle for YOL VER before 1984); Turkish capitals.
RussiaFive regimes: the Empire (versts, old orthography), 1933, 1965, 1979 and 2004; СТОП in Cyrillic; street plates, the district and the route number; kilometres after the metric decree.

㉑ What we could not verify

This page is built from the public record. Where the record is thin, saying so is more useful than filling the gap.

Now go and cut one

Every rule on this page is built into the studio: pick a year and a country and it cuts the blank, colours the face and letters it the way that year did — and the Checks panel quotes the instrument behind each one.

Open Sign Shop →